4600 West Broad Street
Directions Richmond, VA 23230

  • Sales: (804) 474-0531
  • Service: (804) 474-0572
  • Parts: (804) 254-9290

Our Team


Click on one of the people below to find out more information.

  • Mike Serpico
    General Manager
    (804) 358-5521

    Mike is originally from New Jersey and calls Richmond his home with his wife and family. Mike has two sons in the military, one in the Army National Guard and one full time in the Army, as well as a daughter in college. Outside of work he enjoys spending time with his family and his two German Shepherds.

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  • Keith Burks
    General Sales Manager
    (804) 358-5521

    Keith's Reviews

    Keith was born and raised in Danville Virginia and he now lives in Chesterfield. Keith has a 14 year old son and a 11 year old daughter. In his spare time he enjoys golfing, target shooting, and marital arts.

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  • Mike Castro
    Finance Director
    (804) 358-5521

    Mike's Reviews

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  • Dino Faupel
    Sales Manager
    (804) 358-5521

    Dino's Reviews

    Dino is a father to a 9 year old son and has two younger brothers and sisters along with his Mother and Father in Las Vegas which he likes to get back and see often. He was born in the Philippines but grew up in Las Vegas before moving to Virginia in 2011. In his spare time he enjoys staying active in the gym, playing basketball and catching up with friends. Dino is an accomplished salesman who has run his own businesses and has been recognized as a top automotive salesperson.

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  • Chris Burnette
    Master Certified Product Specialist
    (804) 358-5521

    Chris' Reviews

    Chris is a tenured employee here at Richmond Ford having started in 2008. Originally from South Hill, VA he is married with two grown sons. He has won many awards in his career earning the Employee Excellence Award 5 years in a row and the Partners in Excellence Award the past 3. When not here at Richmond Ford Lincoln, Chris enjoys working with his hands in carpentry and landscaping and his hobbies include kayaking, golfing and skiing.

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  • Chris Paulk
    Master Certified Product Specialist
    (804) 358-5521

    Chris' Reviews

    Chris is originally from New London, Connecticut. Chris relocated to the Richmond area to attend Virginia Union University.  In his spare time he enjoys playing the guitar, power lifting, gaming, and athletics.

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  • Jacin Lisner
    Master Certified Product Speicalist
    (804) 358-5521

    Jacin's Reviews

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  • James Johnson
    Master Certified Product Specialist
    (804) 358-5521

    James' Reviews

    James is married with 4 children, Jordyn, Jayla, James IV, and Londyn. He was born in Northern Virginia but spent most of his childhood in Miami, FL. James has earned the title of Salesperson of the Month twice in his two years with Richmond Ford. In his free time James enjoys cars and sports.

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